Feel-Good Commercials Don’t Suck as Hard


Commercials have a way of kicking the authenticity out of our ability to be spontaneous.

People do things “spontaneously” now, more than ever, for Facebook or whatever social-networking site they subscribe to, which can be a drag but if it gets us off our butts and back into a playful, whimsical state-of-mind, it sure can’t hurt.

Case in point, T-Mobile’s new commercial shot in Penn Station. There may be hope yet for the art of the commercial – if it makes us smile or laugh – where there’s laughter there’s hope indeed:


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