YouTube will share ad revenue with 20-year-old Brandon Fletcher. Thus the stage is set for a flood of copycat bum-rushers who will no doubt lay siege to the YouTube/Googleplex armed with nothing but their media and their Gen-Y audacity.
ÃƒÂ¢Ã¢â€šÂ¬Ã…â€œThe deal is basically sharing ad money,ÃƒÂ¢Ã¢â€šÂ¬Ã‚Â Brandon says. ÃƒÂ¢Ã¢â€šÂ¬Ã…â€œThey place banners on my video pages and we split the revenue.ÃƒÂ¢Ã¢â€šÂ¬Ã‚Â (Though he adds that he ÃƒÂ¢Ã¢â€šÂ¬Ã…â€œcanÃƒÂ¢Ã¢â€šÂ¬Ã¢â€žÂ¢t give specifics on the splits.ÃƒÂ¢Ã¢â€šÂ¬Ã‚Â)
Yeeeup, you can say it : go ‘head = Gen Y sure as hell ain’t Gen X. These kids have mortgages, adult lives and a strong sense of entitlement at 20 – but at least they’re getting paid for their “ideas”.